I recently worked with a relatively new video production company called Pacific Digital Video for an organizational video for one of my clients’ HR department. Unfortunately due to an NDA I signed with my client I cannot disclose who they are (which I wish I could because the product was so amazing), but I was nevertheless so impressed with Pacific Digital Video’s work I felt it necessary to spread the word.
The clients listed on their site were substantial enough that I felt it at the very least comfortable to spend the time feeling them out. I emailed their general inbox (I often work at very odd hours so the phone choice is rarely an option) as listed on their contact page and received a reply within 6 hours. I happily checked off #1 one of my “laundry list and requirements for dealing with any third party vendors” list- timeliness.
On to #2, professionalism. The representative from their sales department wrote a very lucid and easy to understand email about the what and how they could and would approach my client’s project. I was very impressed. Using a mix of Final Cut and Adobe After Effects Marcus communicated their desire to create not just an informative HR policy video for my client but also one that was engaging and at times, even a bit humorous. Which leads to #3 – “creative efficacy”.
When you are sourcing a company for an organizational video, you are walking a tightrope between going “too corporate and not enough attention grabbing” and “too fun or too artistic and not serious enough to truly convey your message or idea”. I was comforted by Marcus’ email and felt confident they could deliver something that walked that line perfectly. We moved forward into getting a deal in place. Negotiating to signing took less than 2 business days and was totally headache free. WOW!
4 weeks later I delivered the HR policy video to my client. They loved the product so much, I actually received an additional consultancy bonus for undercutting their desired max budget and delivering the project 2 weeks prior to deadline. So while I happily took the extra dough they allotted me (and to their minds, the credit) I could not in good conscience not write about my experience with and try and turn some new business their way accordingly.
If you need an organizational or corporate video produced in a timely manner, and want to deal with a professional staff who does what they promise at the outset, in a time-frame that meets or beats their initial estimate, and impresses at every turn of the process, then you really should give a shot on your next project.
If you need top notch corporate video production check out for your next video production project.
Comments